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Caterina Fake: Killing the Abraham | Epicenter | Wired.com - http://www.wired.com/epicent...
"In Matthew 1:1 in the Bible, we find the begats. These inauspicious and relatively few (210) words draw a straight line from Abraham to “Joseph the husband of Mary, of whom was born Jesus, who is called Christ.” Not a shabby way to start up. I call the founder, founders or founding team of a company “The Abraham.” The Abraham influences all that follows, sets the vision and direction for the company, and the Abraham’s mores, habits, preferences, flaws and prejudices are often built, consciously or unconsciously, into the fabric of the company. This influences the products and services, first and foremost." - × × ×