“Neuroscience seems like a hot topic, but a series of interviews with members of the public finds that they see brain science as largely irrelevant to their lives.” - urbansheep@gmail.com

“Now there’s even more evidence that the neuro-revolution is on hold. Cliodhna O’Connor and Helene Joffe at UCL in London have just published in-depth interviews with 48 members of the British public and their main finding is that people mostly feel that neuroscience is irrelevant to them. ¶ The researchers recruited a socially diverse sample balanced by age and gender. Half read tabloid newspapers, the others read broadsheets. None had any formal education in psychology or neuroscience. The participants were interviewed for about half an hour about what ideas came to mind when they thought of brain research.” - urbansheep@gmail.com