“There are three billion people under twenty-five on this planet...now that's half the worlds population. ¶ The youth sector is stuck in a nasty dichotomy. Simply, you don't have 14 year olds working in marketing departments and you don't have marketing directors hanging out in schools. So how is business to understand young culture? threebillion is interested in two things; firstly how companies are trying to sell their products to young people and secondly what are young people from around the world actually doing. ¶ Rules: 1) threebillion is unashamedly corporate - youth love brands and so do we; 2) threebillion is global - young people in the Ukraine are just as important as the ones in Utah; 3) threebillion is connected - we love linking to interesting articles on other sites” - × × ×